Love is Just Damn Good Business: Do What You Love in the Service of People Who Love What You Do
Author: Steve Farber
Recommended by: Stephanie Nagy, Software Developer & High-Tech Anthropologist®
It is unusual to find a heartwarming business book, but in this month’s book review we’ve done just that. In Love is Just Damn Good Business, Steve Farber presents touching stories of people going above and beyond to give back to their employees and clients. I have to admit I teared up a few times during this read. I love the idea that being kind is not just good for the soul, but can help build a sustainable business.
The mantra of Farber’s book is “Do what you love in the service of people who love what you do.” Each section introduces a concept, has a chapter of case studies, and finishes with practical takeaways. Instead of falling into the idea of learning how to love what you do, the author gives guidance on how to find things that fire up your inspiration. By exploring your strengths, values, passions, drive, and life goals you can find the passion that will inspire you to develop the skills and experience to do what you love. Employees that are committed to what they are doing are more likely to work harder and find contentment in the steps along their journey.
The first step in service to others is to invest the time to get to know them with empathy. Sometimes we are called to be leaders who love our employees enough to have the difficult conversations that will help them grow. Farber tells stories of when caring for employees ended up turning around a failing company or generating a new business model that was highly sustainable and profitable. When people love where they work they are willing to go the extra mile and recommend their workplace to others.
A huge part of Menlo’s model of service to others is to design software that meets the needs of our stakeholders and end users. We are on board with Farber’s philosophy of delighting our customers. Loyal customers who love what you offer can become an unpaid salesforce when they recommend products wholeheartedly to others. Instead of focusing only on target numbers, Farber asks us to answer questions like these: “As we strive toward that goal, what kind of an impact are we going to have? How are the lives of our customers going to change by virtue of what we do here?”
Love is Just Damn Good Business ended up being one of those books where I highlighted so many gems as I was reading. I will aspire to show more kindness as I reflect on these stories of businesses that flourished because of people who were courageous enough to lead with love.
Get a copy for yourself here!